{"id":24289,"date":"2026-08-30T11:24:55","date_gmt":"2026-08-30T14:24:55","guid":{"rendered":"https:\/\/cliente1.publisher.highstack.com.ar\/?p=24289"},"modified":"2026-08-30T11:24:55","modified_gmt":"2026-08-30T14:24:55","slug":"el-mercado-de-autos-de-la-argentina-rumbo-a-un-modelo-tripartito-ganadores-y-perdedores-de-la-apertura-a-la-importacion","status":"publish","type":"post","link":"https:\/\/cliente1.publisher.highstack.com.ar\/?p=24289","title":{"rendered":"El mercado de autos de la Argentina rumbo a un modelo tripartito: ganadores y perdedores de la apertura a la importaci\u00f3n"},"content":{"rendered":"<div class=\"visual__image image-initial-width\"><picture><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/5JJEG55D5NARRMGC43QM5V5QLQ.png?auth=c252e7c983f3c3d19039f1cc6acb8fffa27fca732f7f1cf0fad2102463b35e5b&amp;smart=true&amp;width=992&amp;height=554&amp;quality=85\" media=\"(min-width: 1000px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/5JJEG55D5NARRMGC43QM5V5QLQ.png?auth=c252e7c983f3c3d19039f1cc6acb8fffa27fca732f7f1cf0fad2102463b35e5b&amp;smart=true&amp;width=768&amp;height=429&amp;quality=85\" media=\"(min-width: 768px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/5JJEG55D5NARRMGC43QM5V5QLQ.png?auth=c252e7c983f3c3d19039f1cc6acb8fffa27fca732f7f1cf0fad2102463b35e5b&amp;smart=true&amp;width=577&amp;height=322&amp;quality=85\" media=\"(min-width: 580px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/5JJEG55D5NARRMGC43QM5V5QLQ.png?auth=c252e7c983f3c3d19039f1cc6acb8fffa27fca732f7f1cf0fad2102463b35e5b&amp;smart=true&amp;width=420&amp;height=234&amp;quality=85\" media=\"(min-width: 350px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/5JJEG55D5NARRMGC43QM5V5QLQ.png?auth=c252e7c983f3c3d19039f1cc6acb8fffa27fca732f7f1cf0fad2102463b35e5b&amp;smart=true&amp;width=350&amp;height=195&amp;quality=85\" media=\"(min-width: 80px)\"><\/source><img alt=\"Tres paneles verticales con el frente, el costado y la parte trasera de tres autom\u00f3viles sobre una carretera al atardecer.\" class=\"global-image\" decoding=\"async\" fetchpriority=\"high\" height=\"1536\" loading=\"eager\" src=\"https:\/\/www.infobae.com\/resizer\/v2\/5JJEG55D5NARRMGC43QM5V5QLQ.png?auth=c252e7c983f3c3d19039f1cc6acb8fffa27fca732f7f1cf0fad2102463b35e5b&amp;smart=true&amp;width=350&amp;height=195&amp;quality=85\" width=\"2752\"><\/picture><\/div>\n<div class=\"sharebar-container display_flex sharebar-new\" style=\"opacity:1\">\n<div class=\"share-bar-article-date-container \"><span class=\"sharebar-article-date\">30 Ago, 2026 09:59 a. m. EST<\/span><\/div>\n<div class=\"sharebar-buttons-container display_flex\">\n<div aria-label=\"Guardar\" class=\"sharebar-buttons button-save\" role=\"button\" tabindex=\"0\"><svg width=\"9\" height=\"12\" viewbox=\"0 0 8 10\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"saved-icon saved\"><path d=\"M6.64286 0.5V9.31687L4.1116 7.16407L4.11106 7.16361C3.79894 6.89891 3.34392 6.89891 3.03179 7.16361L3.03126 7.16407L0.5 9.31687V0.5H6.64286Z\"><\/path><\/svg><span class=\"buttons-save-text\">Guardar<\/span><\/div>\n<div class=\"sharebar-buttons-separator\"><\/div>\n<p><button class=\"sharemenu-buttons display_flex\" aria-label=\"Compartir en Telegram\"><svg width=\"38\" height=\"38\" viewbox=\"0 0 38 38\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\"0.5\" y=\"0.5\" width=\"37\" height=\"37\" rx=\"18.5\" fill=\"white\"><\/rect><rect x=\"0.5\" y=\"0.5\" width=\"37\" height=\"37\" rx=\"18.5\" stroke=\"#C2C2C2\"><\/rect><path d=\"M24.9696 12.5511L10.3405 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18.9315H20.2236V27H17.3629L17.3544 26.9921Z\" fill=\"#555555\"><\/path><\/svg><\/button><button class=\"sharemenu-buttons display_flex\" aria-label=\"Compartir en Whatsapp\"><svg width=\"38\" height=\"38\" viewbox=\"0 0 38 38\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\"0.5\" y=\"0.5\" width=\"37\" height=\"37\" rx=\"18.5\" fill=\"white\"><\/rect><rect x=\"0.5\" y=\"0.5\" width=\"37\" height=\"37\" rx=\"18.5\" stroke=\"#C2C2C2\"><\/rect><path d=\"M21.2863 19.9439C21.0997 19.8551 20.9664 19.9262 20.8419 20.0861C20.6731 20.3261 20.4687 20.5483 20.2909 20.7794C20.1665 20.9393 20.0243 20.9749 19.8376 20.8949C18.6645 20.4239 17.7757 19.6506 17.1269 18.5841C17.0292 18.4242 17.038 18.2997 17.1536 18.1575C17.3225 17.9531 17.4824 17.7576 17.6157 17.5354C17.678 17.4287 17.7135 17.2599 17.678 17.1532C17.4735 16.6111 17.2425 16.0867 17.0114 15.5535C16.9669 15.4557 16.8781 15.3313 16.7892 15.3224C16.4248 15.2602 16.0426 15.1891 15.7316 15.4912C15.1094 16.0778 14.8784 16.7977 15.0383 17.6243C15.1805 18.3619 15.5983 18.9663 16.0426 19.5618C16.887 20.6638 17.8646 21.6237 19.1622 22.1925C19.7932 22.4769 20.4331 22.7613 21.1441 22.7613C21.2685 22.7613 21.393 22.7613 21.5085 22.7346C22.4506 22.5391 23.1172 22.0058 23.0816 21.0193C23.0816 20.9216 23.0194 20.7794 22.9483 20.7438C22.3973 20.4594 21.8462 20.2017 21.2863 19.9439Z\" fill=\"#555555\"><\/path><path d=\"M26.9482 17.8724C26.3972 13.4642 22.1401 10.3447 17.7229 11.1179C12.6481 11.9977 9.71521 17.2859 11.6883 21.9963C12.1948 22.6629 12.0615 23.3472 11.8216 24.0849C11.5105 25.027 11.2794 26.0046 11.0039 27C11.1194 26.9733 11.1994 26.9644 11.2794 26.9378C12.5059 26.6178 13.7324 26.3068 14.9411 25.9868C15.1544 25.9335 15.3144 25.9602 15.5099 26.0579C17.1719 26.8667 18.9227 27.0978 20.718 26.7067C24.833 25.7913 27.4548 22.0496 26.9305 17.8902L26.9482 17.8724ZM20.0515 25.4624C18.4784 25.7113 17.003 25.3913 15.6166 24.6003C15.5099 24.5381 15.3411 24.5115 15.2077 24.547C14.4612 24.7248 13.7146 24.9292 12.9147 25.1336C13.1192 24.3693 13.3058 23.6672 13.5102 22.9473C13.5635 22.7606 13.5369 22.6273 13.4391 22.4673C11.0039 18.5479 13.1014 13.5442 17.6163 12.5043C21.2868 11.6511 25.0285 14.1841 25.5884 17.908C26.1395 21.5519 23.6954 24.8936 20.0515 25.4624Z\" fill=\"#555555\"><\/path><\/svg><\/button><\/div>\n<\/div>\n<p class=\"paragraph\" data-paragraph-number=\"1\">Mucho se habla de los <b>autos argentinos y los autos importados<\/b>, y de como cambi\u00f3 la composici\u00f3n del mercado automotor desde la apertura sin restricciones para traer veh\u00edculos del exterior sin <b>las trabas que representaban las SIRA<\/b> hasta 2023.<\/p>\n<div class=\"marfeel-recommender marfeel-recommender-1\"><\/div>\n<p class=\"paragraph\" data-paragraph-number=\"2\">A solo horas de cerrarse las ventas de autos 0 km de agosto, con 350.000 autos particulares y comerciales livianos vendidos este a\u00f1o, <b>la proporci\u00f3n de veh\u00edculos argentinos e importados es del 34% contra el 66%.<\/b><\/p>\n<div class=\"inline ad-wrapper dfpAd ad-inline ad-text ad-component-container\" style=\"--ad-shell-height:250px;--ad-shell-width:300px\" data-ad-wrapper=\"arcad\" data-ad-type=\"inline\" data-ad-slot=\"infobae\/economia\/nota\/inline\" data-ad-container=\"dfp\" data-ad-slot-name=\"infobae\/economia\/nota\/inline\">\n<p class=\"ad-shell-label\">PUBLICIDAD<\/p>\n<div id=\"infobae\/economia\/nota\/inline\" class=\"infobae\/economia\/nota\/inline arcad ad-slot-node ad-slot-node--boxed\" data-ad-slot-id=\"infobae\/economia\/nota\/inline\"><\/div>\n<\/div>\n<p class=\"paragraph\" data-paragraph-number=\"3\">Hace exactamente dos a\u00f1os, con el nuevo r\u00e9gimen comercial vigente, <b>Conrado Wittstatt<\/b>, General Manager de <b>Audi<\/b> en Argentina, le adelant\u00f3 a Infobae que este proceso ocurrir\u00eda entre 2025 y 2026.<\/p>\n<div class=\"marfeel-recommender marfeel-recommender-3\"><\/div>\n<div class=\"visual__image\"><picture><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/GYZOOD3ECJAJZB3F47TZURD55E.jpg?auth=ee9daa00457f835f9cf3e923f442b15907f231d5e400a8b8395dce0a7c5b9c59&amp;smart=true&amp;width=992&amp;height=559&amp;quality=85\" media=\"(min-width: 1000px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/GYZOOD3ECJAJZB3F47TZURD55E.jpg?auth=ee9daa00457f835f9cf3e923f442b15907f231d5e400a8b8395dce0a7c5b9c59&amp;smart=true&amp;width=768&amp;height=432&amp;quality=85\" media=\"(min-width: 768px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/GYZOOD3ECJAJZB3F47TZURD55E.jpg?auth=ee9daa00457f835f9cf3e923f442b15907f231d5e400a8b8395dce0a7c5b9c59&amp;smart=true&amp;width=577&amp;height=325&amp;quality=85\" media=\"(min-width: 580px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/GYZOOD3ECJAJZB3F47TZURD55E.jpg?auth=ee9daa00457f835f9cf3e923f442b15907f231d5e400a8b8395dce0a7c5b9c59&amp;smart=true&amp;width=420&amp;height=236&amp;quality=85\" media=\"(min-width: 350px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/GYZOOD3ECJAJZB3F47TZURD55E.jpg?auth=ee9daa00457f835f9cf3e923f442b15907f231d5e400a8b8395dce0a7c5b9c59&amp;smart=true&amp;width=350&amp;height=197&amp;quality=85\" media=\"(min-width: 80px)\"><\/source><img alt=\"Ford Ranger\" class=\"global-image\" decoding=\"async\" fetchpriority=\"low\" height=\"1081\" loading=\"lazy\" src=\"https:\/\/www.infobae.com\/resizer\/v2\/GYZOOD3ECJAJZB3F47TZURD55E.jpg?auth=ee9daa00457f835f9cf3e923f442b15907f231d5e400a8b8395dce0a7c5b9c59&amp;smart=true&amp;width=350&amp;height=197&amp;quality=85\" width=\"1920\"><\/picture><\/div>\n<p class=\"paragraph\" data-paragraph-number=\"4\">\u201cLa capacidad industrial argentina te permite <b>tener uno o dos modelos por f\u00e1brica<\/b>, no pod\u00e9s tener toda la gama completa. Con lo cual siempre vas a tener un porcentaje menor de productos locales\u201d, explic\u00f3.<\/p>\n<div class=\"inline_2 ad-wrapper dfpAd ad-inline ad-text ad-component-container\" style=\"--ad-shell-height:250px;--ad-shell-width:300px\" data-ad-wrapper=\"arcad\" data-ad-type=\"inline_2\" data-ad-slot=\"infobae\/economia\/nota\/inline_2\" data-ad-container=\"dfp\" data-ad-slot-name=\"infobae\/economia\/nota\/inline_2\">\n<p class=\"ad-shell-label\">PUBLICIDAD<\/p>\n<div id=\"infobae\/economia\/nota\/inline_2\" class=\"infobae\/economia\/nota\/inline_2 arcad ad-slot-node ad-slot-node--boxed\" data-ad-slot-id=\"infobae\/economia\/nota\/inline_2\"><\/div>\n<\/div>\n<p class=\"paragraph\" data-paragraph-number=\"5\"><b>\u201cTener entre un 30 y un 40% de autos fabricados en Argentina ser\u00eda muy loable y sano<\/b> para la industria, porque ser\u00eda sobre una industria que deber\u00eda crecer, con lo cual, en t\u00e9rminos de capacidad instalada, deber\u00eda cubrirse la que est\u00e1 en las f\u00e1bricas. Esto es lo mismo que decir que el crecimiento deber\u00eda darse por los autos importados\u201d, concluy\u00f3 Wittstatt.<\/p>\n<div class=\"marfeel-recommender marfeel-recommender-5\"><\/div>\n<h2 class=\"text-align-left vertical-align-top line-height-100 header headline-class-h2 headline\" id=\"el-efecto-brasil-en-la-transformacion\">El efecto Brasil en la transformaci\u00f3n<\/h2>\n<p class=\"paragraph\" data-paragraph-number=\"6\">Sin embargo, antes que se alcance esa nueva proporci\u00f3n, <b>la apertura inicial favoreci\u00f3 a Brasil<\/b>, el principal socio comercial de Argentina, pero especialmente, el principal fabricante de autos de Sudam\u00e9rica y el mercado m\u00e1s grande, cinco veces mayor al local, y el pa\u00eds donde casi todas <b>las automotrices argentinas tienen su casa central<\/b> de la regi\u00f3n.<\/p>\n<div class=\"ad_1 ad-wrapper dfpAd ad-1-al-6 ad-text ad-component-container\" style=\"--ad-shell-height:250px;--ad-shell-width:300px\" data-ad-wrapper=\"arcad\" data-ad-type=\"ad_1\" data-ad-slot=\"infobae\/economia\/nota\/ad_1\" data-ad-container=\"dfp\" data-ad-slot-name=\"infobae\/economia\/nota\/ad_1\">\n<p class=\"ad-shell-label\">PUBLICIDAD<\/p>\n<div id=\"infobae\/economia\/nota\/ad_1\" class=\"infobae\/economia\/nota\/ad_1 arcad ad-slot-node ad-slot-node--boxed\" data-ad-slot-id=\"infobae\/economia\/nota\/ad_1\"><\/div>\n<\/div>\n<div class=\"visual__image\"><picture><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/KV2BR35HLFFGPJOSQEATPKJAFY.png?auth=bea22d224f9a3549eff698a71474ee811efc17ec3265484838fb2ca554b3f693&amp;smart=true&amp;width=992&amp;height=558&amp;quality=85\" media=\"(min-width: 1000px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/KV2BR35HLFFGPJOSQEATPKJAFY.png?auth=bea22d224f9a3549eff698a71474ee811efc17ec3265484838fb2ca554b3f693&amp;smart=true&amp;width=768&amp;height=432&amp;quality=85\" media=\"(min-width: 768px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/KV2BR35HLFFGPJOSQEATPKJAFY.png?auth=bea22d224f9a3549eff698a71474ee811efc17ec3265484838fb2ca554b3f693&amp;smart=true&amp;width=577&amp;height=325&amp;quality=85\" media=\"(min-width: 580px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/KV2BR35HLFFGPJOSQEATPKJAFY.png?auth=bea22d224f9a3549eff698a71474ee811efc17ec3265484838fb2ca554b3f693&amp;smart=true&amp;width=420&amp;height=236&amp;quality=85\" media=\"(min-width: 350px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/KV2BR35HLFFGPJOSQEATPKJAFY.png?auth=bea22d224f9a3549eff698a71474ee811efc17ec3265484838fb2ca554b3f693&amp;smart=true&amp;width=350&amp;height=197&amp;quality=85\" media=\"(min-width: 80px)\"><\/source><img alt=\"Volkswagen Tera.\" class=\"global-image\" decoding=\"async\" fetchpriority=\"low\" height=\"1080\" loading=\"lazy\" src=\"https:\/\/www.infobae.com\/resizer\/v2\/KV2BR35HLFFGPJOSQEATPKJAFY.png?auth=bea22d224f9a3549eff698a71474ee811efc17ec3265484838fb2ca554b3f693&amp;smart=true&amp;width=350&amp;height=197&amp;quality=85\" width=\"1920\"><\/picture><\/div>\n<p class=\"paragraph\" data-paragraph-number=\"7\">Pero m\u00e1s all\u00e1 de la escala y tama\u00f1o del mercado, el motivo m\u00e1s fuerte por el que Brasil es el proveedor mayoritario de autos a Argentina es el <b>Acuerdo de Complementaci\u00f3n Econ\u00f3mica (ACE14)<\/b> que tienen firmados ambos pa\u00edses, por el cual se pueden <b>intercambiar autos sin pagar arancel<\/b> de importaci\u00f3n, y a la vez imponer uno del 35% a los pa\u00edses de extrazona.<\/p>\n<p class=\"paragraph\" data-paragraph-number=\"8\">Eso hizo que entre <b>Brasil creciera hasta el 49% del mercado justo un a\u00f1o atr\u00e1s<\/b>, en agosto de 2025, y que con Argentina tuvieran el 91% del total de las ventas de autos 0 km. De alg\u00fan modo, las terminales instaladas en ambos pa\u00edses <b>controlaron el mercado a discreci\u00f3n.<\/b><\/p>\n<div class=\"ad_2 ad-wrapper dfpAd ad-1-al-6 ad-text ad-component-container\" style=\"--ad-shell-height:250px;--ad-shell-width:300px\" data-ad-wrapper=\"arcad\" data-ad-type=\"ad_2\" data-ad-slot=\"infobae\/economia\/nota\/ad_2\" data-ad-container=\"dfp\" data-ad-slot-name=\"infobae\/economia\/nota\/ad_2\">\n<p class=\"ad-shell-label\">PUBLICIDAD<\/p>\n<div id=\"infobae\/economia\/nota\/ad_2\" class=\"infobae\/economia\/nota\/ad_2 arcad ad-slot-node ad-slot-node--boxed\" data-ad-slot-id=\"infobae\/economia\/nota\/ad_2\"><\/div>\n<\/div>\n<h2 class=\"text-align-left vertical-align-top line-height-100 header headline-class-h2 headline\" id=\"la-verdadera-apertura\">La verdadera apertura<\/h2>\n<p class=\"paragraph\" data-paragraph-number=\"9\">Fue entonces que, en su b\u00fasqueda por impulsar una baja de precios de los autos nuevos, <b>el Gobierno argentino decidi\u00f3 abrir un poco m\u00e1s la competencia<\/b> en 2025, habilitando los conocidos cupos de <b>50.000 autos h\u00edbridos y el\u00e9ctricos <\/b>exentos de pagar ese arancel.<\/p>\n<p class=\"paragraph\" data-paragraph-number=\"10\">Pero como <b>el programa se lanz\u00f3 con el a\u00f1o ya avanzado<\/b>, en 2025 hubo apenas unos 20.000 autos que alcanzaron a entrar al mercado, dejando <b>30.000 para enero de este a\u00f1o<\/b>, que sumados al cupo 2026 completo, totaliz\u00f3 unas <b>80.000 unidades <\/b>que entraron en el primer semestre.<\/p>\n<div class=\"ad_3 ad-wrapper dfpAd ad-1-al-6 ad-text ad-component-container\" style=\"--ad-shell-height:250px;--ad-shell-width:300px\" data-ad-wrapper=\"arcad\" data-ad-type=\"ad_3\" data-ad-slot=\"infobae\/economia\/nota\/ad_3\" data-ad-container=\"dfp\" data-ad-slot-name=\"infobae\/economia\/nota\/ad_3\">\n<p class=\"ad-shell-label\">PUBLICIDAD<\/p>\n<div id=\"infobae\/economia\/nota\/ad_3\" class=\"infobae\/economia\/nota\/ad_3 arcad ad-slot-node ad-slot-node--boxed\" data-ad-slot-id=\"infobae\/economia\/nota\/ad_3\"><\/div>\n<\/div>\n<div class=\"visual__image\"><picture><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/QA2ECHXMRVAHDHZ7URKM5FT7UQ.jpg?auth=448f8129e7816580c57be5462444102409033d43fe7030ea75950198ab6438f6&amp;smart=true&amp;width=992&amp;height=661&amp;quality=85\" media=\"(min-width: 1000px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/QA2ECHXMRVAHDHZ7URKM5FT7UQ.jpg?auth=448f8129e7816580c57be5462444102409033d43fe7030ea75950198ab6438f6&amp;smart=true&amp;width=768&amp;height=512&amp;quality=85\" media=\"(min-width: 768px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/QA2ECHXMRVAHDHZ7URKM5FT7UQ.jpg?auth=448f8129e7816580c57be5462444102409033d43fe7030ea75950198ab6438f6&amp;smart=true&amp;width=577&amp;height=385&amp;quality=85\" media=\"(min-width: 580px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/QA2ECHXMRVAHDHZ7URKM5FT7UQ.jpg?auth=448f8129e7816580c57be5462444102409033d43fe7030ea75950198ab6438f6&amp;smart=true&amp;width=420&amp;height=280&amp;quality=85\" media=\"(min-width: 350px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/QA2ECHXMRVAHDHZ7URKM5FT7UQ.jpg?auth=448f8129e7816580c57be5462444102409033d43fe7030ea75950198ab6438f6&amp;smart=true&amp;width=350&amp;height=233&amp;quality=85\" media=\"(min-width: 80px)\"><\/source><img alt=\"El cupo de autos h\u00edbridos y el\u00e9ctricos aport\u00f3 80.000 autos nuevos al mercado entre fines de 2025 y marzo de 2026. (Chinatopix via AP)\" class=\"global-image\" decoding=\"async\" fetchpriority=\"low\" height=\"2666\" loading=\"lazy\" src=\"https:\/\/www.infobae.com\/resizer\/v2\/QA2ECHXMRVAHDHZ7URKM5FT7UQ.jpg?auth=448f8129e7816580c57be5462444102409033d43fe7030ea75950198ab6438f6&amp;smart=true&amp;width=350&amp;height=233&amp;quality=85\" width=\"4000\"><\/picture><\/div>\n<p class=\"paragraph\" data-paragraph-number=\"11\">El impacto fue inmediato. <b>Porque la composici\u00f3n del mercado cambi\u00f3<\/b> a la par de esa desproporci\u00f3n de autos importados sin arancel. Como referencia se debe tomar diciembre de 2025, cuando la proporci\u00f3n era de un <b>41% de autos argentinos y un 49% de veh\u00edculos brasile\u00f1os<\/b>, con un 10% de importados desde otras regiones.<\/p>\n<p class=\"paragraph\" data-paragraph-number=\"12\">Ya al finalizar el primer trimestre se hab\u00eda producido el gran efecto de los nuevos importados, porque la cuota de <b>Argentina baj\u00f3 al 35% y la de Brasil al 42%<\/b>, tendencia que se confirm\u00f3 ahora en julio con el <b>34% y 41% <\/b>respectivamente, y un 25% de importados del resto del mundo, no solo asi\u00e1ticos o electrificados.<\/p>\n<div class=\"ad_4 ad-wrapper dfpAd ad-1-al-6 ad-text ad-component-container\" style=\"--ad-shell-height:250px;--ad-shell-width:300px\" data-ad-wrapper=\"arcad\" data-ad-type=\"ad_4\" data-ad-slot=\"infobae\/economia\/nota\/ad_4\" data-ad-container=\"dfp\" data-ad-slot-name=\"infobae\/economia\/nota\/ad_4\">\n<p class=\"ad-shell-label\">PUBLICIDAD<\/p>\n<div id=\"infobae\/economia\/nota\/ad_4\" class=\"infobae\/economia\/nota\/ad_4 arcad ad-slot-node ad-slot-node--boxed\" data-ad-slot-id=\"infobae\/economia\/nota\/ad_4\"><\/div>\n<\/div>\n<p class=\"paragraph\" data-paragraph-number=\"13\">Pero lo que pas\u00f3 adem\u00e1s fue que las ventas en <b>el mercado argentino se derrumbaron un 13%<\/b>, con lo cual la ca\u00edda no solo fue en porcentajes o cuotas sobre el total, sino que se cay\u00f3 tambi\u00e9n en <b>volumen concreto de unidades.<\/b><\/p>\n<p class=\"paragraph\" data-paragraph-number=\"14\"><b>Argentina<\/b> hab\u00eda vendido en todo 2025 un promedio de <b>20.200 autos por mes y hoy vende 15.500<\/b>, es decir 4.700 autos menos por mes. Mientras tanto, <b>Brasil<\/b> hab\u00eda colocado una media de <b>22.300 unidades mensuales el a\u00f1o pasado y pas\u00f3 a patentar 18.900<\/b>, traducido en ventas de 3.400 autos menos cada mes.<\/p>\n<div class=\"ad_5 ad-wrapper dfpAd ad-1-al-6 ad-text ad-component-container\" style=\"--ad-shell-height:250px;--ad-shell-width:300px\" data-ad-wrapper=\"arcad\" data-ad-type=\"ad_5\" data-ad-slot=\"infobae\/economia\/nota\/ad_5\" data-ad-container=\"dfp\" data-ad-slot-name=\"infobae\/economia\/nota\/ad_5\">\n<p class=\"ad-shell-label\">PUBLICIDAD<\/p>\n<div id=\"infobae\/economia\/nota\/ad_5\" class=\"infobae\/economia\/nota\/ad_5 arcad ad-slot-node ad-slot-node--boxed\" data-ad-slot-id=\"infobae\/economia\/nota\/ad_5\"><\/div>\n<\/div>\n<p class=\"paragraph\" data-paragraph-number=\"15\">Entre ambos pa\u00edses, la baja en los primeros ocho meses del a\u00f1o suma ya un <b>promedio de 8.100 unidades menos por mes<\/b>, que trasladado al per\u00edodo de enero a agosto muestra que el bloque regional vendi\u00f3 <b>60.000 veh\u00edculos<\/b> menos en relaci\u00f3n al mismo per\u00edodo de 2025.<\/p>\n<div class=\"visual__image\"><picture><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/DO7MAJ7MZJG2NHZYZ3H7PET6TU.jpg?auth=7c2cf2b7f6e0acfd4b029f76f55e7d57da467e46a73784ba4b4438f5a03bba80&amp;smart=true&amp;width=992&amp;height=559&amp;quality=85\" media=\"(min-width: 1000px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/DO7MAJ7MZJG2NHZYZ3H7PET6TU.jpg?auth=7c2cf2b7f6e0acfd4b029f76f55e7d57da467e46a73784ba4b4438f5a03bba80&amp;smart=true&amp;width=768&amp;height=432&amp;quality=85\" media=\"(min-width: 768px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/DO7MAJ7MZJG2NHZYZ3H7PET6TU.jpg?auth=7c2cf2b7f6e0acfd4b029f76f55e7d57da467e46a73784ba4b4438f5a03bba80&amp;smart=true&amp;width=577&amp;height=325&amp;quality=85\" media=\"(min-width: 580px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/DO7MAJ7MZJG2NHZYZ3H7PET6TU.jpg?auth=7c2cf2b7f6e0acfd4b029f76f55e7d57da467e46a73784ba4b4438f5a03bba80&amp;smart=true&amp;width=420&amp;height=236&amp;quality=85\" media=\"(min-width: 350px)\"><\/source><source srcset=\"https:\/\/www.infobae.com\/resizer\/v2\/DO7MAJ7MZJG2NHZYZ3H7PET6TU.jpg?auth=7c2cf2b7f6e0acfd4b029f76f55e7d57da467e46a73784ba4b4438f5a03bba80&amp;smart=true&amp;width=350&amp;height=197&amp;quality=85\" media=\"(min-width: 80px)\"><\/source><img alt=\"Audi RSQ3\" class=\"global-image\" decoding=\"async\" fetchpriority=\"low\" height=\"1081\" loading=\"lazy\" src=\"https:\/\/www.infobae.com\/resizer\/v2\/DO7MAJ7MZJG2NHZYZ3H7PET6TU.jpg?auth=7c2cf2b7f6e0acfd4b029f76f55e7d57da467e46a73784ba4b4438f5a03bba80&amp;smart=true&amp;width=350&amp;height=197&amp;quality=85\" width=\"1920\"><\/picture><\/div>\n<p class=\"paragraph\" data-paragraph-number=\"16\">Si no fuera por el crecimiento de los <b>importados de extrazona, que pasaron del 11% al 25%<\/b> del mercado, la ca\u00edda interanual del mercado ser\u00eda de un 18%, pero ese crecimiento, fundamentalmente de veh\u00edculos h\u00edbridos y el\u00e9ctricos, permiti\u00f3 compensar y <b>quedar en un 13% de retracci\u00f3n como el actual, <\/b>que se mantiene estable desde hace por lo menos tres meses.<\/p>\n<div class=\"ad_6 ad-wrapper dfpAd ad-1-al-6 ad-text ad-component-container\" style=\"--ad-shell-height:250px;--ad-shell-width:300px\" data-ad-wrapper=\"arcad\" data-ad-type=\"ad_6\" data-ad-slot=\"infobae\/economia\/nota\/ad_6\" data-ad-container=\"dfp\" data-ad-slot-name=\"infobae\/economia\/nota\/ad_6\">\n<p class=\"ad-shell-label\">PUBLICIDAD<\/p>\n<div id=\"infobae\/economia\/nota\/ad_6\" class=\"infobae\/economia\/nota\/ad_6 arcad ad-slot-node ad-slot-node--boxed\" data-ad-slot-id=\"infobae\/economia\/nota\/ad_6\"><\/div>\n<\/div>\n<p class=\"paragraph\" data-paragraph-number=\"17\">Casi sin propon\u00e9rselo, <b>el equilibrio se est\u00e1 dando solo<\/b>, hoy se venden en el mercado automotor argentino un <b>34% de autos nacionales, un 41% de brasile\u00f1os y un 25% del resto del mundo.<\/b> Si las exportaciones de las automotrices argentinas alcanzan para compensar los diez puntos de mercado que perdi\u00f3 la industria nacional, la balanza estar\u00e1 equilibrada.<\/p>\n<p class=\"paragraph\" data-paragraph-number=\"18\">Pero para saberlo <b>habr\u00e1 que esperar al menos un a\u00f1o completo m\u00e1s, hasta finales de 2027<\/b>, porque el potencial exportador est\u00e1 aun limitado porque hay dos f\u00e1bricas nacionales que todav\u00eda no iniciaron la producci\u00f3n de sus modelos pensados para los mercados regionales: <b>Volkswagen<\/b> con la nueva Amarok, y <b>Renault<\/b> con la pickup Ni\u00e1gara.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>30 Ago, 2026 09:59 a. m. EST Guardar Mucho se habla de los autos argentinos y los autos importados, y de como cambi\u00f3 la composici\u00f3n del mercado automotor desde la apertura sin restricciones para traer veh\u00edculos del exterior sin las trabas que representaban las SIRA hasta 2023. A solo horas de cerrarse las ventas de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24290,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-24289","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/cliente1.publisher.highstack.com.ar\/index.php?rest_route=\/wp\/v2\/posts\/24289","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cliente1.publisher.highstack.com.ar\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cliente1.publisher.highstack.com.ar\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cliente1.publisher.highstack.com.ar\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cliente1.publisher.highstack.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24289"}],"version-history":[{"count":0,"href":"https:\/\/cliente1.publisher.highstack.com.ar\/index.php?rest_route=\/wp\/v2\/posts\/24289\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cliente1.publisher.highstack.com.ar\/index.php?rest_route=\/wp\/v2\/media\/24290"}],"wp:attachment":[{"href":"https:\/\/cliente1.publisher.highstack.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24289"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cliente1.publisher.highstack.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=24289"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cliente1.publisher.highstack.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=24289"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}